Visitor flows and routes analysis
for Palexpo

The goal of this project, carried out in collaboration with LiftLab, was the analysis of visitor trends during one exhibition in Palexpo using Pathsolver solution.

 

The results, obtained through the integration of the GSM, Wi-Fi and Bluetooth data captured by the Bitcarrier sensors installed in keys places, enabled LiftLab to understand the main indicators to be taken into consideration for the data elaboration, such as attractiveness, capture and profiles.

 

LiftLab was then able to show the analysis of those indicators in charts for a better visualization of the evolution of the visitor flows according to the dynamics in spaces and events over time. 

 

Palexpo is now able to improve the planning strategy in order to control the flows of its visitors. (January 2011 / Geneva, Switzerland)

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